The stadium lights of Jose Alvalade Stadium in Lisbon will shine brighter than usual on Monday, September 15. It’s not just another football match; it’s a powerful statement about the evolving role of the iGaming industry in global society. As a proud sponsor of the Legends Charity Game, Alea, a leading casino game aggregator, is helping to demonstrate how a sector built on technology and entertainment can leverage its influence for meaningful, real-world change. From Game Aggregation to Global Impact: The “Why” Behind the Sponsorship The core of Alea’s brand identity is about empowerment through clarity and simplicity. We believe operators deserve freedom, not friction. This ethos extends beyond our business model and into our corporate philosophy. The sponsorship of the Legends Charity Game is a direct expression of this belief. This event, led by Rasmus Sojmark, CEO and Founder of Sport Global, brings together an incredible lineup of football icons. Legends like Luís Figo, Deco, Ricardo Carvalho, and Fábio Coentrão will play alongside international stars such as Peter Schmeichel, Edwin van der Sar, Patrice Evra, and Kaká. Their goal isn’t just to score goals, but to raise over €1 million for communities affected by war and local conflicts around the world. This initiative matters because it proves that industries can be a force for good. In a statement, Alea Founder Alexandre Tomic highlighted this responsibility. “The iGaming industry has matured into a sector with significant global influence and resources,” he said. “As industry leaders, we have an opportunity, and a responsibility, to demonstrate that our sector’s growth can drive positive change beyond business metrics. When visionary initiatives like this emerge, industry leaders must step forward. This is how we shape not just the future of iGaming, but the industry’s role in addressing global challenges.” How iGaming is Stepping Up For years, the iGaming industry’s focus was primarily on technological innovation and market growth. While these remain critical, a new focus on iGaming social responsibility is emerging. Alea’s involvement in this event is a testament to this shift. Our sponsorship aligns with a broader vision of elevating industry standards in every dimension. From our technical excellence and banking-grade security standards to our commitment to ethical operations and community impact, we believe every aspect of our business should serve a higher purpose. This event is a clear example of that commitment in action. The funds raised will directly support four vital organizations: the Ukrainian Red Cross, Portuguese Red Cross, International Alert, and Caritas Portugal. Each of these charities works on the front lines, providing essential aid and support to those most in need. As Rasmus Sojmark, Founder of Sport Global, stated, “Beyond being trusted partners in business, it’s wonderful to come together for something bigger, watching football legends on the pitch while backing four incredible charities. It’s proof that our industry can give so much when we unite.” Beyond the Pitch: A New Benchmark for Industry Leadership The Legends Charity Game is more than a one-time event; it’s a beacon for the entire iGaming industry. It showcases how a sector that has become a global economic force can use its resources and reach to address pressing global challenges. For Alea, this is a natural extension of our own core values. Our business is built on trust, which we earn through operational excellence, secure technology, and strong human relationships. We provide a secure, scalable API that connects operators to over 16,000 games from 160+ top-tier providers. Our focus on iGaming innovation is demonstrated not just in the ease of our single-API integration, but also in our strategic partnerships, such as our recent strengthening of our cybersecurity framework with Continent 8 and achieving VAPT certification. Furthermore, our exclusive payment gateway, Alea Pay, is an example of our holistic approach. It’s a solution born from our commitment to simplifying and enhancing the operator experience, not just in content but in every facet of their business. This event demonstrates that technical prowess and business success are not mutually exclusive from social good. They can, and should, be intertwined. The match, which will be broadcast globally, will reach millions of viewers worldwide, serving as a powerful platform to raise awareness about both the charities and the evolving ethical landscape of the online gaming industry. By supporting the Legends Charity Game, Alea is proud to play a role in shaping the conversation around corporate social responsibility in our sector. We’re showing that iGaming companies can and will continue to be leaders in creating positive change, one step—and one game—at a time.  

In the high-stakes world of iGaming, where every deal is meticulously crafted and every partnership analyzed, there’s an emerging understanding that the strongest bonds are not forged in boardrooms, but through shared experiences. This month, Alea, the award-winning casino game aggregator, is putting that belief into practice by joining forces with ALL IN Platform for an exclusive, invitation-only golf event in the heart of Scotland. This gathering is more than a sporting competition. It is a testament to the power of human connection, designed to foster a different kind of industry relationship—one built on mutual trust, aligned values, and shared purpose. Building Partnerships, Tee by Tee: The “Why” Behind the Event At Alea, our core philosophy is about empowerment through clarity and simplicity. We believe operators deserve freedom, not friction, and that true partnerships go far beyond business metrics. This is the why behind our collaboration with the ALL IN Platform for the transACT Cup. As Ramon Glieneke, COO at Alea, stated, “Collaborating with ALL IN and supporting the transACT Cup is a reflection of how we like to work: building strong, lasting bonds through shared moments, not just shared goals. Events like this bring us together on a deeper level: with fun, connection, and purpose at the core of it. That’s exactly the kind of collaboration we value most.” The two-day, Ryder-Cup style competition will see 36 iGaming industry leaders from Malta, Spain, and the UK face off in a unique challenge at one of Scotland’s most prestigious and storied estates. While the venue’s name remains confidential, its reputation for timeless grandeur and refined play is unmistakable. But the competition is only part of the story. This is an environment where ideas are exchanged, meaningful connections are built, and new B2B partnerships take shape naturally, away from the typical pressures of a trade show floor. The event also holds a purposeful dimension, raising funds to support local charities, reinforcing our commitment to corporate social responsibility. Beyond the Business Card: The “How” of True Collaboration In the modern iGaming landscape, success is increasingly measured by the strength and integrity of your network. The ALL IN Platform – transACT Cup serves as a powerful reminder of how real iGaming collaboration comes to life. As John Foster, CBO of ALL IN Platform, expressed, “In iGaming, real partnerships go beyond business because they are grounded in shared energy, aligned values, and mutual trust. The ALL IN Platform – transACT Cup is about bringing these things to life. We are delighted to be able to support the Malta & Spain team together with our trusted partner, Alea.” Alea’s business is built on providing a secure, scalable API that connects operators to over 16,000 games from 160+ top-tier providers. Our focus on online casino solutions is rooted in our commitment to security and operational excellence. This includes our strategic partnership with Continent 8 and achieving VAPT certification, ensuring a security-first infrastructure. This event allows us to demonstrate these values in a tangible, human way. It’s an opportunity for senior professionals and iGaming industry leaders to experience firsthand what it means to work with a partner who values relationships as much as results. Gavin Kilpatrick, Director of transACT Technology Solutions, shared his pride in the event, stating, “transACT Technology Solutions is proud to launch this event in conjunction with the ALL IN Platform for our customers and partners across the UK, Spain and Malta at this prestigious Golf Course.” The Outcome: Stronger Bonds and a Healthier Industry This exclusive iGaming event is more than just a networking opportunity; it’s a living example of a healthier, more connected industry. It’s a space where competitors can share insights and where business rivals can become partners. Alea’s presence at this event is a testament to our belief that the future of online gaming is not just about technology, but about the people behind it. By focusing on building strong, lasting bonds and giving back to the community, we are collectively shaping an industry that is both commercially successful and deeply human. The ALL IN Platform – transACT Cup, organized by Sportsvox & Digitonic, is a clear sign that the industry is ready to move forward, not just in business, but in its values. It’s an opportunity for leaders to connect, compete, and contribute, all against a backdrop that reminds us of the timeless power of human connection. Alea is committed to this vision. We are passionate about providing not just a product, but a partnership. And in Scotland, on the pristine fairways of a world-renowned course, we will continue to prove that the strongest foundations for business are built on trust, purpose, and a shared experience.

During the BiS SiGMA Americas event in São Paulo, our CEO, Jordi Sendra, shared insights with Games Magazine Brasil about Alea’s robust expansion in Brazil and the steps we’ve taken to support local operators ahead of market regulation. With more than 30 game providers already certified and the official launch of our exclusive payment solution, AleaPay, we’re proving our commitment to the region. Jordi highlighted how these moves, alongside a fully upgraded Customer Area—position Alea as the aggregator with the largest volume of ready-to-integrate content in Brazil. “We’re ready for regulation,” Jordi explained. “We’ve established a local entity, removed withholding tax barriers for clients, and developed solutions that empower operators to be fully autonomous.” Key Upgrades & Challenges Our revamped Customer Area allows operators to view game data, prize history, and even access round-by-round screenshots to resolve disputes. Enhanced BI tools now give deep insights into performance by supplier, game type, or specific titles. However, the path wasn’t without hurdles. Certifying over 150 suppliers required close collaboration and coordination. Many regulatory guidelines came late, adding pressure to the timeline. “Our team was 100% focused on this in the last four months,” Jordi said. A Human-Centric Approach to Partnerships At Alea, strong personal relationships guide our partnerships. “We believe in building genuine connections and always look for win-win outcomes that benefit suppliers, us, and the operators,” Jordi emphasized. Looking Ahead Despite a challenging start to 2025—when a significant volume of games was temporarily offline due to certification delays—the market is showing signs of recovery. Alea is optimistic about the months ahead, particularly for licensed operators prepared to scale. “By the end of the year, we expect to see operators reaping the benefits of their investment in regulation.” We’re proud of the tireless work our partnerships, legal, and account management teams have done to support this transition in Brazil. And we’re just getting started. 🔗 Read the full original interview in Games Magazine Brasil.

Alea has been officially recognized as the European Employer of the Year – B2B Companies at the EGR Global Europe Awards 2025, marking a major achievement and the second consecutive year the company has received this prestigious honor. This recognition underscores Alea’s unwavering commitment to building not just a high-performing organization, but one where employee well-being, innovation, and community thrive in harmony. “At Alea, we believe a great product starts with a great team. This award isn’t just a win for the brand—it’s a win for every person who makes Alea what it is.”— Alexandre Tomic, Founder & CEO of Alea What Makes Alea a Top Employer in iGaming? A Workplace That Prioritizes Well-Being Alea’s workplace philosophy centers around one core principle: people first. The company continuously invests in employee health, happiness, and balance, creating a culture where individuals are empowered to perform at their best while enjoying a high quality of life. Alea’s well-being programs include: This holistic approach has not only improved retention and performance—it has redefined what an iGaming company can be. Community, Collaboration, and Culture One of Alea’s standout strengths is its inclusive and collaborative environment, where every team member—regardless of location—is empowered to contribute and innovate. With teams operating across multiple countries, Alea nurtures a culture built on trust, diversity, and ownership. From regular cross-functional brainstorming sessions to company-wide creative challenges, Alea ensures everyone has a voice and a seat at the table. Recognized Across Continents This latest win at the EGR Global Europe Awards is part of a broader pattern of recognition for Alea’s workplace excellence: These accolades reinforce Alea’s reputation as not only a tech innovator but a people-first leader in the iGaming space. Rekated: Alea’s dual win at SiGMA Africa and EGR Europe Awards | Alea Wins Best Workplace 2023 at SiGMA Europe Empowering Talent to Shape the Future A Culture of Learning and Innovation Alea doesn’t just hire talent—it cultivates it. Through initiatives like: The company empowers its people to continuously upskill, collaborate across departments, and contribute meaningfully to Alea’s product ecosystem. Explore Alea’s career opportunities to join the team shaping the future of iGaming. A Global Team, United by Purpose As a fast-growing game aggregator with over 16,000+ games from 160+ top providers, Alea serves operators worldwide through its customizable aggregation platform and solutions like Alea Pay. But behind the tech is a team driven by shared values: transparency, performance, adaptability, and joy. That’s what makes Alea’s brand not only powerful in the market—but also meaningful from within. A Vision That Goes Beyond Business Alea’s commitment to being an employer of choice isn’t a trend—it’s a long-term strategy. As the iGaming industry continues to evolve, Alea is focused on: Learn More

Alea, the multi-award-winning casino game aggregator, is poised to make waves at the highly anticipated SBC Summit Rio 2025, further establishing itself as the premier aggregation platform for the Brazilian and broader Latin American iGaming market. The timing couldn’t be better. With Brazil’s updated iGaming regulatory framework officially coming into force on January 1, 2025, Alea has surged ahead as a first mover in the region. The company now holds the largest portfolio of certified game providers and titles available for the Brazilian market, a testament to its operational agility and regulatory foresight. Strategic Growth Backed by Compliance and Innovation Alea’s success across LATAM is no coincidence. The aggregator has been methodically building a scalable infrastructure tailored for local markets, providing operators with a frictionless integration experience via its single API. With a library now exceeding 16,000 games from over 160 premium providers, Alea is enabling casino operators to access top-tier content with ease—while remaining fully compliant with Brazil’s evolving gaming laws. The platform also empowers partners with real-time analytics, flexible customization options, and powerful compliance tools—elements that are increasingly vital in a region undergoing regulatory transformation. Discover our leading Aggregation platform. Recognized for Excellence: Platform Provider of the Year Adding to its momentum, Alea was recently honored at the SBC Awards 2024, where it was named Platform Provider of the Year. This prestigious accolade highlights Alea’s continued investment in innovation, scalability, and service quality across global markets. The award further reinforces Alea’s positioning not just as an aggregator, but as a comprehensive tech partner for operators aiming to scale in complex regulatory environments. Strong Presence at SBC Summit Rio At Booth B560, Alea will showcase its latest features and strategic offerings designed for the LATAM region, including localized content packages and support for Brazil’s certification requirements. One of the summit’s highlights will be a keynote panel featuring Alea’s Chief Operating Officer, Ramon Glieneke. He will join other industry experts on the session titled “Beyond Borders: Global Tech Trends Shaping Brazil”, offering valuable perspectives on how data, regulation, and technology are converging to reshape Brazil’s gaming landscape. 🗓 Date: Thursday, February 27, 2025🕐 Time: 13:00h📍 Location: Conference Room 2 Alea’s LATAM Vision: Compliance, Content, and Community Alea’s ongoing expansion into Brazil reflects a broader strategic vision: to become the default aggregator for all of Latin America. With a growing number of exclusive partnerships with local and regional studios, Alea is able to deliver culturally relevant content that resonates with players while helping operators tap into key regional audiences. In parallel, the company is strengthening its local presence by hiring regional talent, investing in on-the-ground operations, and forming deep relationships with both operators and regulators. This boots-on-the-ground strategy is helping Alea move faster and deliver a tailored experience for LATAM partners. Why Operators Are Choosing Alea Here’s why more and more operators in Latin America are partnering with Alea: “We’re proud to lead the way in Brazil and Latin America,” said COO Ramon Glieneke. “This market is evolving rapidly, and Alea is here to help operators not only adapt but thrive.” Visit Alea at SBC Summit Rio If you’re attending the SBC Summit in Rio de Janeiro, don’t miss the opportunity to meet Alea’s team at Booth B560. Whether you’re an operator entering the Brazilian market or scaling across LATAM, Alea offers the tools, support, and game content you need to stay ahead of the curve. To learn more about Alea’s aggregation platform and regulatory capabilities, book a meeting with us.

At the prestigious SiGMA World Europe B2B Awards 2024, held in Malta, Alea was named Best Aggregator, solidifying its position as a leading force in the global iGaming ecosystem. This win reflects years of strategic development, dedication to innovation, and Alea’s commitment to excellence in content aggregation. With competition intensifying across the B2B landscape, this award is a powerful endorsement of Alea’s business model and its focus on providing a cutting-edge aggregation platform tailored to the evolving needs of operators and studios worldwide. “Winning at SiGMA Europe is incredibly meaningful—it’s one of the most important events in the iGaming calendar and a recognition from industry leaders who understand what true value in aggregation looks like,” said Alexandre Tomic, Founder & CEO of Alea. What Makes Alea the Best Aggregator in 2024? Strategic Focus on Aggregation While many companies diversify their offerings, Alea has doubled down on aggregation-only—a move that has paid off. This laser focus has enabled the company to refine its technology stack, improve time-to-market for operators, and offer customized game curation at scale. “We believe the future of iGaming lies in specialization. Aggregation is our lane—and we’ve built the best engine in the industry for it,” Tomic added. Alea’s aggregation platform supports fast, scalable API integrations and provides operators with access to a rich library of content—localised and optimised for any market. This makes it the ideal solution for operators entering regulated markets or scaling their global footprint. Related: Alea takes home Best Game Aggregator at the 2024 International Gaming Awards. Unmatched Content Partnerships Alea’s network includes exclusive relationships with top-tier studios, ensuring that operators receive fresh, relevant, and high-performing content. These partnerships span regions, but also include tailored solutions for key markets like Latin America, Europe, and Asia. Some notable collaborations include: These partnerships enable Alea to differentiate its offering and support localised gaming experiences, which is critical for market penetration and retention. Related: Watch Alexandre Tomic’s interview at SiGMA Europe, as he shares his excitement about the award as Best Aggregator. Global Infrastructure with Local Insight Alea operates with a truly global footprint, with key technical and commercial teams based in Europe and Latin America. This structure allows it to deliver: This blend of global infrastructure and local market expertise is part of what makes Alea stand out, especially at a time when operators are under pressure to adapt quickly and deliver localized experiences. Read more on our Aggregation page. Recognition from One of the Most Respected Events in iGaming The SiGMA Europe B2B Awards are considered one of the industry’s top honors. Held annually during SiGMA Malta, they celebrate B2B excellence across dozens of verticals including game development, platform technology, affiliate networks, and—of course—aggregation. Winning this award places Alea alongside the most respected names in the industry and underscores its growing influence in the European market. It also follows Alea’s previous win at the BiS SiGMA Americas 2024, where it was named Best Aggregator in Latin America. This dual recognition reinforces Alea’s global leadership in content aggregation, spanning both established and emerging markets. Pioneering a Culture of Innovation and Well-Being At the heart of Alea’s success is a unique company culture that blends innovation with well-being. Alea’s offices—headquartered in Barcelona with presence in São Paulo—are designed to support both productivity and wellness. Key initiatives include: “The best tech comes from people who feel their best. Our culture is a key part of our innovation,” Tomic explained. This focus on well-being helps Alea attract and retain top talent, driving the continuous development of its aggregation platform. What’s Next After SiGMA Europe 2024? Winning the Best Aggregator award is not the end goal—it’s a launchpad for Alea’s next phase of growth. Looking ahead, Alea is investing in several key areas: Platform Enhancements Market Expansion If you’re an operator looking to scale smarter and faster, Alea is here to help. Get in touch with our team to explore our platform or request a demo today.

Alea, a pioneer in iGaming aggregation and platform solutions, has been awarded Platform Provider of the Year at the prestigious SBC Awards 2024, held during the SBC Summit Lisboa. This recognition affirms Alea’s continued innovation and excellence in delivering high-performance solutions that power the global online casino ecosystem. The award highlights Alea’s deep industry impact as one of the most versatile and scalable platform providers in the iGaming sector today. “Competing against the best in the industry made this win even more special. It is a true testament to the passion, hard work, and dedication that we invest in everything we do at Alea.”— Lucas Lebleu, Senior Business Development Director at Alea What Makes Alea the Best Platform Provider? Cutting-Edge Technology That Powers Success Alea’s all-in-one platform empowers operators with an advanced, modular, and future-ready infrastructure designed to streamline operations, boost player engagement, and scale businesses quickly. Key features of the Alea platform include: These capabilities give operators full control over user experiences while reducing technical overhead. Explore Alea’s Game Aggregation platform and see how it’s redefining casino operations. A Team Behind the Tech This award is not just about a platform—it’s about the people building and evolving it. “This achievement would not have been possible without our extraordinary team. Their talent and commitment are the heart of our company,”— Jordi Sendra, CEO at Alea With a diverse team across continents, Alea’s culture fuels innovation. The company actively invests in learning, collaboration, and experimentation to ensure it remains ahead of industry shifts. Learn more about Alea’s recent Employer of the Year win. A Year of Winning Momentum The SBC Awards win adds to an already incredible list of recognitions Alea has received this year: These accolades show that Alea is not only a leader in tech—but also in brand strategy, workplace culture, and overall service excellence. Want the full list? Visit Alea’s awards and recognition page. A Word from Alea’s Founder “To our incredible customers and partners, this recognition is as much yours as it is ours. Your trust and collaboration inspire us to continue pushing boundaries and delivering excellence.May even greater things come—let’s continue this incredible journey together!”— Alexandre Tomic, Founder of Alea What’s Next? G2E Las Vegas Fresh off the heels of its SBC victory, Alea is now gearing up for the Global Gaming Expo (G2E) at The Venetian Expo in Las Vegas from October 7–10, 2024. The event will give Alea the perfect platform to unveil its latest platform innovations, strengthen client relationships, and explore new business opportunities in the Americas. Book a meeting with us and experience the future of iGaming platforms.

Alea has officially been named Branding of the Year 2024 at the prestigious AffPapa iGaming Awards, recognizing its bold creative direction, market positioning, and unmistakable brand identity in the fast-evolving world of iGaming. The AffPapa Awards are widely regarded as a benchmark for excellence in the online gaming industry, celebrating standout performance in innovation, product, operations, and, in this case, branding. Alea’s win signals more than just aesthetic achievement—it’s a recognition of how the company has used brand as a strategic growth driver. “Branding isn’t just about logos and taglines. It’s about building trust, standing out, and resonating with the people you serve. Winning Branding of the Year confirms that we’re doing that right,”— Alexandre Tomic, Founder, Alea Why Alea’s Brand Stands Out in iGaming Bold Identity, Consistent Storytelling In a highly competitive market, Alea has developed a brand that is instantly recognizable—clean, modern, and rooted in clarity, energy, and innovation. From its minimalist yet vibrant visual identity to its sharp, engaging tone of voice, Alea has created a presence that speaks directly to operators, studios, and partners around the world. Key elements of Alea’s branding success include: This holistic approach has made Alea not just a brand to watch—but a brand to follow. Campaigns That Cut Through One of the highlights of Alea’s 2023–2024 branding journey was its standout presence at global events like SiGMA Europe, ICE London, and SBC Rio. The company’s creative booths, unique activations—such as light therapy zones, custom cocktails, and its founder’s Under Pressure podcast recorded inside a hyperbaric chamber—captured attention and made lasting impressions. These initiatives weren’t just flashy—they were deeply aligned with Alea’s brand values: well-being, performance, and innovation. Check out Alea’s YouTube channel to see their creative campaigns and behind-the-scenes footage from top industry events. A Brand Built on Substance and Strategy Strategic Positioning in Aggregation Alea has differentiated itself as a pure-play aggregator in a market full of hybrid solutions. By committing 100% to game aggregation, the brand has established a clear, credible niche. This clarity of purpose strengthens the brand story and aligns all messaging across channels. The Aggregation page on Alea’s website clearly communicates this singular focus, helping partners understand the company’s value proposition in seconds. It’s an example of how brand and business strategy are perfectly in sync. Visit Alea’s Aggregation page to see how they position their core solution. Global Consistency, Local Relevance While Alea operates globally, it tailors its communications and branding for key markets like Brazil, Spain, and India. This duality—consistent global branding with hyper-local relevance—is part of what impressed the AffPapa Awards judges. Whether it’s launching a Portuguese-language site for Brazil or hosting region-specific activations, Alea’s brand always meets the audience where they are—culturally, linguistically, and emotionally. Behind the Brand: People Power Alea’s branding excellence isn’t just the result of external campaigns—it’s embedded in its company culture. The company invests heavily in employee wellness, creative autonomy, and cross-functional collaboration, ensuring the brand is lived as much as it’s shown. Internal initiatives that fuel Alea’s brand strength: What’s Next for Alea’s Brand Journey? Winning Branding of the Year is a milestone—but Alea has no plans to slow down. In the coming months, the company will: Alea also plans to host branding masterclasses at major industry events, sharing insights into what it takes to build a category-leading brand in iGaming. Learn More

At the BiS SiGMA Americas 2024, Alea proudly took home the Best Aggregator in Latin America award—solidifying its position as the region’s leading iGaming content aggregator. This recognition celebrates Alea’s strategic focus on aggregation, its exclusive partnerships with key Latin American studios, and its pioneering role in Brazil’s booming gaming market. In an exclusive interview with Games Magazine Brasil, Alea’s Founder Alexandre Tomic shared his excitement about winning the award, stating: “We are the first aggregator in LatAm and Brazil to do more business in this market, and we’re proud SiGMA recognized that.” This prestigious accolade is not only a celebration of Alea’s performance in 2023–2024 but also a reaffirmation of the company’s long-term commitment to the growth of iGaming across Latin America. Related: Alea Crowned Aggregator of the Year at SiGMA Europe 2022 Awards. Why Alea Stands Out in Latin America A Singular Focus on Aggregation Unlike many other companies in the iGaming industry that divide their attention across multiple verticals, Alea has chosen a different path: full dedication to game aggregation. This focused approach has allowed Alea to build highly reliable infrastructure, seamless API integration, and tailored support that meets the needs of modern operators. As Tomic puts it: “Our success in Latin America is no accident. It’s the result of relentless focus on one thing—aggregation. We’ve refined our solution to the point where it’s not just competitive, it’s essential.” By honing its craft exclusively in the aggregation space, Alea delivers superior performance, faster go-to-market timelines, and scalable technology that adapts to local regulatory environments and consumer demands. Exclusive Local Partnerships A key pillar of Alea’s Latin American growth strategy is the development of exclusive relationships with top-tier local studios. These partnerships ensure that operators accessing Alea’s platform get a portfolio of games that are both globally competitive and locally relevant. Among these partnerships: Additionally, Alea is proud to be the exclusive distributor of Comtrade Gaming’s latest content in Latin America, offering its partners a unique competitive edge. “We’ve built trust with regional studios and operators. That’s what makes us not just a tech provider, but a long-term partner,” says Tomic. Brazil: A Strategic Growth Market Alea’s presence at SiGMA Americas in São Paulo went beyond the awards ceremony. The company made a bold statement with its immersive booth experience, local team members, and a schedule packed with networking sessions and partner meetings. Alea is clearly betting big on Brazil—and for good reason. The Brazilian iGaming market is undergoing a seismic shift. With regulation finally catching up to market demand, Brazil represents one of the most promising opportunities for online gaming globally. Alea recognized this potential early. “2024 is finally the year of Brazil and LatAm. It took 20 years, but it’s here,” said Alexandre Tomic, reflecting on the market’s long-awaited growth. By combining first-mover advantage, cultural adaptation, and regulatory preparedness, Alea is now positioned as the go-to aggregator for any operator entering or scaling in Brazil. Regional Expertise with Global Support Alea’s success in Latin America is supported by its robust global operations, including technical hubs in Europe and experienced multicultural teams that provide 24/7 service. This global backbone allows Alea to offer region-specific expertise while maintaining world-class service standards. “We’re not just in Brazil; we’re investing in Brazil. That means hiring local talent, supporting local studios, and bringing the full power of Alea’s global infrastructure to the region.” Operators benefit from localized onboarding, customized game curation, and marketing support that understands the nuances of Brazilian and wider Latin American audiences. A Culture of Well-Being and Innovation While the award recognises Alea’s commercial and technological leadership, it also reflects the company’s deep investment in its people. From headquarters in Barcelona to its presence in São Paulo, Alea has built a culture where employee wellness and high performance go hand in hand. Alea’s workplace initiatives include: “There’s a humanistic view and a capitalist one—both prove that investing in well-being is the smartest choice a company can make,” said Tomic. This philosophy has fueled Alea’s ability to innovate faster, retain top talent, and maintain a competitive edge—especially in fast-growing markets like Brazil. What’s Next for Alea in LatAm Winning the Best Aggregator in Latin America award is a milestone—but not a destination. Alea is doubling down on its commitment to the region with plans to: In 2024 and beyond, Alea aims to lead not only in technology, but also in thought leadership, market education, and sustainable growth throughout Latin America. Learn More Read the full interview on Games Magazine Brasil. If you’d like to learn more about Alea’s aggregation platform or see how it can support your operations, visit our Aggregation Solutions page or Contact us for a personalized walkthrough.

Alea has been honored with the prestigious Best Game Aggregator award at the 2024 International Gaming Awards (IGA), held in London on February 5, 2024. This recognition recognizes Alea’s exceptional contributions to the iGaming industry, particularly in providing seamless game aggregation solutions. Related: Winners of IGA London 2024 | A glimpse into igaming aggregation About the International Gaming Awards The International Gaming Awards is a globally recognized event that celebrates excellence and innovation in the gaming industry. Winning an IGA award is a testament to a company’s commitment to quality, innovation, and customer satisfaction. Check here all the winners of the Gaming Awards. Alea’s Commitment to Excellence Alea’s recognition as the Best Game Aggregator underscores its dedication to delivering top-tier aggregation services. With a focus on integrating a vast array of online casino games through a single API, Alea simplifies the process for operators, ensuring a diverse and engaging gaming experience for players. Key Features of Alea’s Aggregation Platform Related: Alea wins “Great Place to Work Award (Supplier)” in 2024 at IGA Awards. Impact on the iGaming Industry Alea’s innovative approach to game aggregation has set new standards in the industry. By offering a comprehensive and user-friendly platform, Alea empowers operators to expand their offerings and reach new markets efficiently. Looking Ahead Building on this achievement, Alea plans to continue its expansion into emerging markets, focusing on delivering localized content and tailored solutions to meet diverse operator needs. The company remains committed to innovation, aiming to introduce new features that enhance the gaming experience for both operators and players. Conclusion Winning the Best Game Aggregator award at the 2024 International Gaming Awards is a significant milestone for Alea. This recognition not only highlights the company’s excellence in game aggregation but also reinforces its position as a leader in the iGaming industry.